Friday, September 22, 2023
LO4: Offline edit (P5)
LO4: Editing and reviewing content (P5)
LO4: Evidence of setting up equipment and recording (P5)
LO3: Planning ideas (P4)
reader profile Saul
mind map Saul
treatment louie
Title of the show: The Shenanigans Show
The title of the podcast will be 'The Shenanigans Show' The purpose of our podcast is to entertain meaning the theme and atmosphere will generically be very fun and jokey featuring light hearted, comedic conversations covering topics to do with conspiracy theories and personal funny stories from both hosts as well as featured guests. The title of our radio show portrays the type of content the audience will be tuning in too as the word shenanigans conveys mischievous silly behaviour and the word 'show' further reinforcing the idea, as we are almost 'putting on a show' inferring we aim to entertain an audience.
Target audience: Our target audience ranges from ages of 16-25, we believed this was most suitable as the content we aim to produce may not be as suitable for a younger audience however will definitely appeal more towards the younger generation due to the theme and general personality's of both the presenters and guests.
Scheduling: The show will air between 7pm - 9pm was our target audience is young adults who are most frequently available between these times
Launch Date: We aim to launch our radio show around the 28/06/24 - 09/07/24, the reason for this is that it will be during summer time / holidays meaning people are available to tune in and listen. We have ensured to leave about a 10 day buffer zone for release incase of any problems during production, this will guarantee we have adequate time to fix any issues and make sure our show is appropriate to be publicly shared.
Key Personnel: Their will be two of us presenting the radio show (Louie, Saul) however we will feature at least one guest every week and aim to feature two guests on our first radio broadcast which will hopefully help to attract a larger audience.
Health and safety/Audio assets: We will make sure there is no exposed wires which could start fires/cause harm to any individual on the radio show, furthermore any tripping hazards like cords, bags, clothing etc is moved to the side, far enough that enough space is given to walk around the set safely.
Budget/Funding: We will display short advertisements from a local cafe/canteen which will help towards funding our radio show. our budget will be low as we all ready have most of the equipment provided as well as a location we can set up our equipment and broadcast from.
script
LO1 Task 2: Ownership of different types of radio stations (P1)
1. Natial radio : kiss
it is owned by a conglomerate Bauer Media Audio UK there is music and a bit of talking about sports and current events kiss has advertising for the masses for big company as an example tic tacs
karang:
is a well establish brand since 1981 reasons popular topics of music the radio station specializes in rock broadcast to the west midlands cross media ownership the radio station has only been going since 2004 can be heard on DAB has 1.4 million listens a week due to technological convergence this has allowed the reach to be wider also assess rive an app for digital natives and FM for digital migrants kerrang is horizontally integration has awards makes a album of top played songs website radio DJ is a presenter johnny doom / loz guest. website has lots of promotions target audience 39% female 61% male 15-35 age range music played nirvana green day led zeppelin ABC1 is half there audience average 7 hours a week karrang magazine more male audience more diverse in the age range.
public radio BBC radio 2
it is a public radio station so not part of a conglomerate there is news sports music and talking about storys and interviewing guests it dose not have adverts
reagnal - hallam fm
hallam fm is a raido station in Sheffield that is owned by bauer media the target audience for the radio station is 25-44 years old playing contemory music and talking and advertising for local buinis and student events with there biggest presenter is big john who dose a breakfast show more females listen to hallam fm then men
it is owned by a conglomerate Bauer Media Audio UK there is music and talking there is adverts for local buisnis there is lots about student events and life 25-44 year old is the target audience south Yorkshire biggest radio station the station focuses on contemporary music, big john biggest presenter, Becky hayes, jk and joel are other presenters on the radio station the company has cross media ownership the company has horizontal integration so they can make a brand across 3 different media and with local and national raido there competitors - radio 1 - capital FM - BBC Sheffield - peak FM there audance figers from RAJAR selling figgers to advertise RAJAR use online diaries, audience sampling some of there statistics gender racio 54 female - 46 - male, stay at home mum make more of the persentige 7:10 - whats trending - news in the celebrity world which is inviting for mum. TSA - target sample area - Sheffield, doncaster, worksop
corporate social responsibility - part of being a conglomerate got to be seen giving back to the community
cash for kids - grate yourksure run - host meddowhall light switch on
sponcer both Sheffield football teams
community - Sheffield live
it tells people about local events story music and advertising for local buisinis most music is from local bands and unsigned artists diverse audience to represent "community radio station are small scale not for profit radio stations operated for the good of the members of the public or particular community in order to diveler social gain". cominity raidos stations must previde a servace for underserved groups, must provide training or education to people not employed by the station most workers are volentirs. run by commedia Sheffield ltd its run by sangita basudev has to follow broadcasting act (1990) community radio order (2004) broadcast in Sheffield including dore meadohall diverse with asian and pop rnb some shows in Chinese and Hindi funded by advertising they can not get 50% more of there running costs vire adverting the rest from donations and the government and charity of com gives the station money can assess live, website
internet - The Joe Rogan Experience
it is owned by jo rogan who has a deal with spotifi it interviews people and dose advertise with hacing sponcers the people interbvuewd are infuancal or controversial to engage viewers
non profit - Be The Star You Are Inc
it is a charity to support people in need mainly women and childen strugling it talks about helping people it dose advertise local buisnis and chartys to help people
comparison
Based on the above, Kiss is made by a conglomerate, Hallam FM and Kerrang. They all have in common the fact that their audience is wide because they can use their subsidiaries to help them target a wide audience through contemporary and popular music. However, the stations above that doesn't have this integration is Sheffield Live which is a community radio station. Their aim is different to a conglomerate who want to make a lot of money whereas Sheffield Live's aim is to serve the underserved. This is why they don't play lots of contemporary music but music from different cultures. Both Indies and conglomerates both can use the opportunities of technological convergence to boost the amount of listeners due to both being able to broadcast via FM, DAB and apps.
LO2 Multiplatform distribution (P3)
LO1 Task 4: Analysis of a radio programme (P2/ M1)
jo rogan podcast the Purpose of this to inform and entertain veuiews with storys facts and comady
Income the podcast makes
| Subscribers | 14.9 million[2] |
|---|---|
| Total views | 3.0 billion[2] |
maxine knight
purpuse and scedual
the schedule for her program is late night for 3 hours starting at 9 ending at 12 on Hallam FM which is the time people are usly getting ready for bed at home relaxing so it is more chilled out than the daytime shows the purpose for her show is playing the biggest hit and throw back music with celebrity gossip and news and new songs and artists
income
mainly from advertising 30 second advert can range from 2k - 5k depending on times and content and also gets funding from bouwer media like mcdonads and Asda all advertising as well as smaller company's
content and prodution tecneics
it gives celebrity gossip and talking about what different artists are up to and expressing her opinions and giving news and events and playing new music the biggest hits and throwback music there is a short jingle in the show around 4 times an hour she also speaks to her listers about music sujestions and gossip some celebrity gossip she talks about is a band making a new album and wondering what will be in it and asking for the audiences opinion
staff and resources
Maxine's show has lots of resources because it is connected to bower media and makes its own money to from advertising and has 11-50 staff depending on events and times and is presented by maxine knight who is a raido presenter for Hallam FM having her show at night with no other presenter beying on her own presenting the show
LO1 Task 3: Analysis of a radio station (P2/ M1)
hallam fm
purpose
the purpose of this radio show is to inform and entertain people in the local area and give them news and new music and celebrity gossip and opinions
ownership
it is owned by a conglomerate Bauer Media Audio UK. company has cross media ownership the company has horizontal integration so they can make a brand across 3 different media and with local and national raido there competitors - raido 1 - capital fm - bbc Sheffield - peak fm
listenership/ audienc
here audance figers from RAJAR selling figgers to advertise RAJAR use online diaries, audience sampling some of there statistics gender racio 54 female - 46 - male, stay at home mums make more of the persentige 7:10
funding/ advertising
there is 329,000 people listening a week so advertising on the station is a big part of the funding with them also putting lots of money into charity and good corses and they also get funded by Bauer Media there parent company but with the advertising they make a profit
content
there is music and talking there is adverts for local buisnis there is lots about student events and life 25-44 year old is the target audience south Yorkshire biggest radio station the station focuses on contemporary music, big john biggest presenter, becky hayes, jk and joel are other presenters on the raido station the
access
Hallam FM can be accessed in lots of different ways like online by accessing the planet radio website for free it can also be able to be access over FM and DAB
sptotifi is a mainly music comglomrate the has started on podcasts to branch out they do the Joe rogan podcast and the dayley telegraph there target audience is everyone with podcasts made for all age ranges and interests target area is all over the world with 615 million users on the app and paying big creators of music and podcast to produce on the app for them Spotifys main competitor is Apple Music with 60 million which is 10 times less than Spotify so they dominate the market for music and podcasts
LO1 Task 1: Different types of radio stations and programmes (P1)
1. natial radio :
kiss - the target audience is an urban an age range of 15-34 FM DAB and online
classic fm - target audience is 30+ 69% of its audience are ABC1 FM DAB and online
2 public radio
BBC radio 2 - target audience over 35 panco grade of abc1 it is more older music aimed at an older audience FM DAB and online
Radio 2 - Listen Live - BBC Sounds
3 reagnal
hallam fm - there target audience is under 30 and into nightlife and clubbing c1d panco grade mainly studnets FM DAB and online
4 community
sheffild live - target audance local people and buisnises that can adverse for a low cost and mainly over the age of 25 FM DAB and online
Sheffield Live! | Made in Sheffield. Made by You.
5 internet
The Joe Rogan Experience - target audance is fitness enthusiasts and comedy lovers to those seeking intellectual stimulation. and age 18-45 spotifi
6 non profit
Be The Star You Are Inc - collects and distributes books to and produces positive media messages for women, families, and youth at risk as a way to improve literacy and raise life skills and self esteem. its target audance is people that are strugling online
Be the Star You Are!® 501 c3 charity | empowering youth | PO Box 376, Moraga, California 94556
Friday, September 15, 2023
lo1 the brief
LO1: THE BRIEF
You have been asked by local community radio station, Sheffield Live! to create a new and original radio show or drama.
You will create the first 5-10 minutes of the new radio show/ drama and include:
- Presenters/ voice actors
- News bulletin
- Feature/ interview/ narrative
- Jingle/ theme music
- Bedding music/ sound/ effects
- Original advert
- Competition/ social media links
















